You can use audience targeting to show your ads to:
- specific websites, based on specific interests
- groups of websites, based on specific interests
- specific groups of people, based on their interests
- specific groups of people, based on their location
You can use audience targeting to show your ads to:
Correct Answer: specific groups of people, based on their interests
Explanation:
You can use audience targeting to show your ads to: specific groups of people, based on their interests
Adding or using audience targeting to your PPC ads campaign allows us to reach people based on their specific interests, You can select from a wide range of categories and show the ads to people who are interested. Depending on your advertising goals you can choose to add different audiences, and demographics based on gender, age, to your ad campaign.
Read more here: https://support.google.com/adwords/answer/2404191?hl=en
